News ·
Knowit Acquires Creuna and Becomes the Largest Digital Agency in the Nordic Region
Demand for digital services is growing rapidly in both the private and public sectors as a result of changing customer behavior in society. This trend has been further amplified by the COVID-19 pandemic. Knowit is already well-positioned, with broad expertise in system development and digital transformation.
The merger and integration of Creuna's operations with Knowit Experience will generate significant cost synergies, combined with new business opportunities, and is expected to lead to positive profitability growth. Knowit expects the acquisition to have a positive impact on earnings as early as 2021.
With Creuna's local offices, Knowit will strengthen its presence and competitive position in all the Nordic countries. The acquisition will result in a significant increase in market share, in addition to contributing to further market consolidation.
“We’re seeing our customers accelerate their transition to digital business models. With Creuna on our team, our digital transformation offerings will be the strongest in the Nordic market. We look forward to welcoming our new colleagues from Creuna,” says Per Wallentin, CEO of Knowit.
– Our ambition is to be the leading agency in data-driven customer experiences in the Nordic region. With Creuna’s expertise and passion for developing strong brands and user experiences, we are further strengthening our position. At the same time, we are becoming an even more attractive employer, offering exciting development opportunities for our employees,” says Fredrik Ekerhovd, Executive Vice President and Head of Knowit Experience.
“The merger of Knowit and Creuna is an exciting venture that will provide our employees with entirely new career opportunities. We share core values and a passion for helping our customers build strong brands,” says Torstein Harildstad, CEO of Creuna.
The two organizations will be brought together under the Knowit Experience brand.
Knowit Experience is a business unit within Knowit with approximately 600 specialists in technology, design, and communication—and with clients across a range of sectors, including the public sector, retail, and healthcare.
Creuna is a Nordic digital agency with about 300 employees in Denmark, Norway, Sweden, and Finland.